Friday, 13 October 2017

Competitions on blogs really do work!

I enjoy 'comping' in my spare time. Not only can I win things, I have built up a group of really good online mates. When I first started about 6 years ago it was quite easy to win; however more and more people are taking up it as a hobby so chances have dropped  hugely.

Newbe's often ask why companies run competitions, and why they encourage people like me to enter. The answer to that is easy! Its all about promotion and advertising. It always amuses me when companies state that 'professional compers' are not allowed to enter. Firstly, there is no such thing as a 'professional comper'. We do it as a hobby, just as someone might knit or read or run. Secondly, it is actually beneficial for a company to have us on board. We are fully aware that the companies are running a competition to gain new customers / followers / fans. We have an unspoken rule that we share competitions with other compers ..... in fact we have web sites set up just for that reason. I for one never enter a competition that I don't want to win, although I know people that enter everything just for the sake of it. My mates send me links to prizes they know I really want (currently anything wedding or fishing related) and I send them links to ones I know they would like.

Anyway the reason for this post is to give an example of how easy it is for a company to get a new customer just from sending a blogger something to review.

A few days ago I was happily entering blog competitions when i entered one that caught my eye. Sadly I don't remember the name of the blog otherwise I would link to it. The blog was reviewing a product from a website called BetterYou and was promoting Magnesium as a sleep aid. Only a few days before I had been reading up on a few medical issues I have and Magnesium was mentioned as an aid along with a few other vitamins. So I thought I would check out the BetterYou website to see what they had to say about it. I spent an hour cruising their website reading about all of their products and I was totally sold. There and then I spent £35 and it all arrived today. I must point out that I rarely buy things that quickly ..... I like to research both products and price. If there is a deal to be found, I will find it. BetterYou's products and marketing were spot on, so much so that it didn't even occur to me to look elsewhere.

I will do a review of the products once I have tried them out properly.

TTFN
K

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